Train with the Pros Who Actually Do It
With over 20 years of experience, a proven track record across diverse industries, and a passion for delivering results, Ad Value Academy offers a range of courses — including Content Creation, Media Buying, and Digital Marketing.
Find the course that matches your goals
What You'll Learn
From strategy to execution, through interactive virtual sessions with live instructors, recorded content, and collaborative tools.

Marketing
- Understand your audience
- Craft campaigns with purpose
- Build demand, not just awareness

Content Creation
- Reels, carousels, ad creatives
- Tools, templates, copywriting
- Weekly content calendar structure

Media Buying
- Smart ad strategies
- Campaigns that run everywhere
- Results tracked, performance improved
Samer Tadrous
- 27+ years in B2B strategic & operational marketing; MBA and Google certified.
- Deep experience across telecom, insurance, and entertainment.
- Focus areas: customer experience, soft skills, and data analytics.
- Delivered 2,000+ training hours; 50,000+ hours of direct customer handling.
- Partnered with leading brands (e.g., Orange, HSBC, Allianz, Merck, Ezz Elarab, Boehringer Ingelheim).

Omar Mustafa
- Certified professional trainer with 22 years in journalism and 15 years as a media trainer & consultant.
- Specializes in digital media literacy for media professionals and content creators—building content & marketing strategies to reach target audiences and business goals.
- Worked with AUC, Google News Initiative, Thomson Reuters Foundation, BBC Media Action, Free Press Unlimited, GIZ, WAN IFRA, Kuwait News Agency, and DW Academy.
- Trained 700+ professionals via in-person, live online, and recorded sessions.
- Delivered programs across Egypt, Lebanon, Tunisia, Turkey, Kuwait, Germany, the Netherlands and Jordan.
- Taught at The American University in Cairo, Al-Ahram Canadian University, Helwan University, and Cairo University.

Emad Adham
- 21 years in advertising & marketing; 14 years as a trainer/lecturer.
- Delivered digital campaigns for 99 of the top 100 global brands.
- Trained 10,000+ professionals worldwide from beginners to corporate executives.
- Led 100+ corporate training engagements.
- Taught at 12+ universities & institutions, including The American University in Cairo (AUC).
- Ran training programs across Egypt, Saudi Arabia, Kuwait, Lebanon, Iraq, UAE, and Qatar.
- Holds multiple certifications in digital marketing and related fields.

